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Can You Live Without Your 15 Minutes of Fame?

Every now and then I'll read an article about how the whole celebrity chef phenomenon is imploding or, at the very least, wearing thin. The writers will often suggest that many of these chefs spend too much time on television promoting themselves, and too little time in their restaurants cooking. I dismiss most of these comments, although anyone who says even bad publicity is good publicity didn't watch Rocco DiSpirito unravel on his nowdefunct NBC television show, The Restaurant.

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