Marketing

Dunkin’ Brands vice president of stewardship Drayton Martin and Noodles & Co. chief marketing officer Stacy Pool on personalized marketing in the age of COVID-19

Johnson explains how restaurants and the industry should be positioning themselves to meet customers’ needs by embracing youth, using storytelling and making your team represent your demographics

Co-founders of The H.Wood Group Brian Toll and John Terzian describe how they survived coronavirus by using their reservation platform to become a COVID testing center and creating four virtual brands

The association’s first national commercial, entitled ‘Sounds We Crave,’ is meant to audibly entice diners back to their local restaurants

The protests against police brutality and racism have created momentum for restaurant operators to reevaluate issues of prejudice and exclusion at their own companies

Chris Hollander, CMO of Panera Bread, and Gje Greene-Wallace, director of marketing for Fish City Grill, discussed how marketing messages have evolved in the age of coronavirus

Datassential webinar highlights dining out as ‘a light in the darkness’