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Marketing for Free: Howard Gordon, President, The Gordon Group discusses ways to market your concept for free | Franchisee Relationship Management: Phil Friedman, Chairman, CEO & President, McAlister’s Corporation discusses his corporation’s “we win if you win” approach | Are you a Rhino or a Cow?: Dave Magrogan, President & CEO, DMG Group describes his organization’s attitude philosophy. |
![2008 COT Video Archives | RH](https://www.restaurant-hospitality.com/sites/restaurant-hospitality.com/files/styles/article_featured_standard/public/uploads/2009/01/freemarketing0121_0.jpg?itok=QCjBpN56)