So you don’t have the marketing muscle of McDonald’s. There are plenty of ways to create brand awareness, and some of them cost little or nothing.

Planet Hollywood built a global casual dining chain by leveraging the celebrity power of its owners. Will its star-free new concept, Planet Dailies, repeat that success?

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Gordon Ramsay dominates in fine dining, holding 11 Michelin stars. Now we’ll see how well he plays the American-style casual restaurant game when he opens his new place in L.A.

Despite a sluggish economy, Savannah's Gaslight Group has expanded to four restaurants in the last five years. Co-owner Jennifer Huskey explains the strategy behind this growth.

Mike Isabella is the chef/owner of Graffiato in Washington, DC. A runner-up in season six of Top Chef All-Stars, he plans to open Bandolero, a modern Mexican restaurant, this spring in Georgetown. Later in the year, he will introduce his first...

Looking to ramp up business from families? The menu is important, sure — but it's more than just food.