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1. Start a conversation
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2. Don't keep social a secret
Facebook
3. Time your posts wisely
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4. Use more video
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5. Address customer complaints
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6. Focus on customers near you
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7. Update your profiles
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8. Optimize your photography
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9. Choose useful hashtags
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10. Leverage national trends and seasonal topics
Zoom Pizza Factory
11. Give a behind-the-scenes tour
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12. Engage influencers
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13. Share customer content
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