Smartphones are becoming increasingly popular, and more traffic to your website is coming from these mobile devices. It’s extremely important to keep up with the ways your customers are acquiring their information so you don’t get lost in the ...

The usefulness of daily deal sites has been a controversial topic among restaurant operators since Groupon first launched back in 2008. Deals were helpful at that time, filling up tables during the recession. But although they spread like wild...

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The partners at Joe's Real BBQ have built a busy restaurant by ignoring most conventional marketing wisdom.

So you don’t have the marketing muscle of McDonald’s. There are plenty of ways to create brand awareness, and some of them cost little or nothing.

Looking to ramp up business from families? The menu is important, sure — but it's more than just food.

Take a look at how to engage and retain customers without wasting time and money

Yes, the majority of your potential customers use the Internet to look for information about your restaurant. But only a tiny fraction uses social networking sites or Twitter to do it.