4 strategies to legally protect an expanding brand

4 strategies to legally protect an expanding brand

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So you are the chef/owner or financial backer of a trendy gastropub. Your restaurant has been in business for five years, overcoming the industry’s historically high failure rate, and you have managed to achieve financial growth, attract a loyal clientele and draw attention within the restaurant community. You want to harness this momentum and expand but are wary of committing common missteps and ruining a good thing. It’s important to remember that when building a business empire, you mu

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