Reaching Out to Beer Lovers

Reaching Out to Beer Lovers

It's a banner year for those consumers who love beer. With more brew brand choices than ever before, smart operators tempt patrons with beer flights paired with foodstuffs, guided samplings, beer schools and “pint persuasion” selling techniques.

Owner Jonathan Makar of Philadelphia's SnackBar starts smooth selling with suggestions o

Register to view the full article

Register to view this article

TAGS: Trends Recipes