Sponsored by McCormick For Chefs
Consumers crave the spicy, complex flavors that Buffalo sauce brings, especially when it’s backed by a brand that’s known and loved across America. As 72% of patrons agree they are more likely to try a new menu item if it's made with a familiar brand1—leveraging a name and flavor like Frank's RedHot® can help ignite patron confidence when dining in or ordering out.
We always say, 'if it's not Frank's, it's not Buffalo'—after all, we invited the original Buffalo flavor back in 1964. Over the years, we’ve seen patrons put that $#!T on just about everything. In fact, Buffalo ranks in the top 20% for future growth potential on menus and is projected to further increase in the next four years!2
With a proprietary fermentation process that results in the perfect blend of flavor and heat™ consistently time after time, Frank’s brings an unmistakable taste to almost any dish. But can patrons tell the real stuff from the pretenders? Just ask consumers—Frank’s means Buffalo. It’s America’s #1 hot sauce brand in both the back of house and consumer retail markets.3
We’re here to help you harness the power of Buffalo sauce, while streamlining your menu and delivering flavors patrons crave. Explore these tips below.
Buffalo 3 Ways
Focus on signature offerings that are profitable and require less labor. We know people love Buffalo sauce. It’s great poured straight out of the bottle or as an ingredient in recipes to get more out of your bottom line and increase appetite appeal.
Apply Frank's RedHot® Original Buffalo Wings Sauce to your menu in 3 easy ways:
This one is a no brainer—the gold standard flavor for wings starts with the original Buffalo sauce.
This dressing goes great on salads and wraps. You can substitute any light vinaigrette to plus up existing dressings.
Pizza is a popular to-go item—kick things up a notch by using Buffalo sauce as your base instead of tomato sauce. Don't be afraid to drizzle some extra sauce on top to bring additional heat and appetite appeal!
Find more recipe ideas to bring the Buffalo to your menu.
Easy Signature Sauces
Signature sauces don’t have to be complicated! By combining a few pantry staples, you can put a twist on classic condiments that will keep guests coming back. You can also try charging more for dishes with signature sauces to help improve profit margins in your operation.
Get inspired to plus up classic condiments by using Frank's RedHot® Original Buffalo Wings Sauce as a speed-scratch base to delight patrons.
- Spicy Ranch
71% of consumers love or like ranch!4 Combine Buffalo sauce and ranch to spice things up for your customers.
- Fiery Ketchup
Upgrade your standard ketchup with Buffalo sauce to create the perfect dipping sauce for French fries.
- Hot Honey
This spicy, sweet sauce mixes Buffalo sauce and honey and goes great drizzled over pizza, fries or any dish.
Discover more plus one ideas from our culinary team.
Condiment packets are small but mighty! Serve the brands your patrons trust and love, while maintaining better portion control and sanitation measures with single-serve dip cups and packets. These solutions can help simplify operations for both on- and off-premise orders to provide patrons with safe, convenient ways to customize their meals.
Not only do pre-packaged condiments help maintain safety measures, but they help save on time and reduce labor costs. Seeing a familiar logo like Frank’s RedHot® on single-serve condiments gives consumers the added comfort of using a trusted brand, all while enjoying flavors they crave.3McCormick’s calculation based in part on data reported by Information Resources, Inc. using McCormick’s custom definitions 4Dataessential, Report 29, OPERATORS DIG IN, 73120