Hotel operator Jumeirah Group has named the head of the Michelin guides as its chief culinary officer.
In the newly created position, Michael Ellis, lef, who is currently global director for the Michelin Restaurant and Hotel Guides for Europe, Asia and the Americas, will be charged with reinvigorating the Dubai-based company’s “gastronomic experiences,” according to a press release announcing the appointment.
The role will include developing new restaurants and attracting new chefs as well as upgrading existing operations.
Ellis will leave his current role with Michelin on Sept. 14, according to the guide publisher, which said he has held that position since 2011.
“Michael and I share a deep passion for food and dining experiences,’ Jumeirah CEO José Silva said in a statement. “He is a renowned epicure with 40 years’ experience, and a champion of food innovators, chef talent and culinary excellence. He has spent his lifetime championing extraordinary food with absolute dedication and has been responsible for introducing dining and food experiences to new audiences across the globe. His appointment is the cornerstone of the vision to put dining at the center of Jumeirah’s luxury experience.”
During his tenure at Michelin, the guides’ coverage expanded to more markets outside of its European stronghold and now publishes 31 editions in 30 countries. The 32nd guide will cover the southern Chinese city of Guangzhou, Michelin said.
“José has a bold and exciting vision to energize the hospitality industry,” Ellis said in a statement. “The kitchen is where revolutions happen and as a creative culinary leader I am delighted to have the opportunity to test my own, and the team’s drive for culinary innovation.”
Jumeirah Group, a subsidiary of Dubai Holding, operates 22 hotels — 15 in the Middle East, five in Europe, two in Asia — and has 18 properties under construction.
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