the Mexican segment is dominated by independent operators like Tacolicious a small group based in San Francisco

the Mexican segment is dominated by independent operators like Tacolicious, a small group based in San Francisco.

Mom-and-pop model endures in the Mexican segment

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Restaurants that offer Mexican food are staples within the U.S. foodservice landscape. From large chains to small mom-and-pop operations, there is consistent demand for this flavorful cuisine. With contributing factors like diet, taste preference, affordability and location, data shows that Mexican food continues to be a popular menu type among a wide variety of diners. 

While prominent chains like Chipotle, Qdoba, and Taco Bell maintain their place in the media with hip add-ons

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