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Kind bars can be called healthy as long as they don39t make specific nutritional claims

Kind bars can be called healthy, as long as they don't make specific nutritional claims.

Trendinista: Healthy eating in flux

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The term “healthy eating” means many things to many people. Once it was used to describe foods low in calories, fat and carbs; later it referred to natural, organic, sustainable and local products; today, it’s likely to include functional foods and ingredients associated with energy, protein and superfoods.

Research firm Datassential delved into this evolution, the consumer preferences and attitudes that have fueled it and its implications for restaurants

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