Founding Farmers restaurant is among those using OpenTable39s new mobile service

Founding Farmers restaurant is among those using OpenTable's new mobile service.

Mobile-friendly websites: Don’t get left behind

Now that OpenTable’s making it easy for its restaurant customers to have a strong mobile presence, should other operators jump on the mobile-optimization bandwagon, too?

Need more evidence it’s time to optimize your restaurant’s website for smartphone and tablet users? Restaurant reservation/guest management solution giant OpenTable is now providing mobile websites to its restaurant customers—for free.

Why this move? OpenTable recognizes that an ever-increasing number of its business now comes through mobile channels. The company notes that in the second quarter of this year, 28 percent of its diners booked their reser

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