Watch Out, Kogi; Full-Service Embraces the Food Truck

Watch Out, Kogi; Full-Service Embraces the Food Truck

How about this for a super-smart move by full-service restaurants in Los Angeles? First, the better to drive pre-holiday business in these troubled economic times, they doubled up on the ever-popular restaurant week concept by rolling out a fall edition; it’s going on this week and next, Saturday nights excluded. Second, to publicize it, they cashed in on the food truck craze by slapping the dineLA Restauran

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