Trust Your Gut

December: Truly great ideas tend to flow from one of two channels. The first, let’s call it the genius channel, represents the potential for brilliant insight facilitated by empirical observation and deft data crunching. While ideas from this channel sometimes seem magical in their foresight and originality, the essential truth here is that ‘genius’ ideas derive rationally from solid factors in the ‘real’ world.

The other great idea channel may appropriately be called the in

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