Don’t Bum out Your Customers with Recession Reminders

Don’t Bum out Your Customers with Recession Reminders

Yeah, the economy sucks, but just keep the negativity to yourself when you’re doing your restaurant promotions. Apparently, consumers don’t want to be reminded about how bad the economy is, according to an AdweekMedia/Harris Poll.

Nearly a third thought ads referring to the recession are “realistic,” but more consumers thought such ads “make the brand seem manipulative” (27 percent), while an add

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