La Sandia restaurant in McLean VA kicks off its third annual Guacamole Festival on May 1

La Sandia restaurant in McLean, VA, kicks off its third annual Guacamole Festival on May 1.

Sunday Cinco de Mayo complicates promotions

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The Most Interesting Man in the World has deemed Sunday an unacceptable day to celebrate Cinco de Mayo, so Dos Equis has created Dos de Mayo. Restaurants and bars around the country face the same dilemma on how best to handle one of the top promotional holidays of the year falling on the worst day of the week for a party.

Dos Equis, the Mexican beer imported by Heineken USA, has moved the celebration to Thursday, May 2 and will host a bash with Maxim in Los Angeles that fans

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