A digital window display right panel shows passerby what39s going on inside this Starbucks store

A digital window display (right panel) shows passerby what's going on inside this Starbucks store.

Digital communication: Signs of the times

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Full-service restaurant operators are aware that societal and technological changes are affecting the way people communicate and interact. We’ve become more visual than we have ever been before, helped along by sites like Instagram, Pinterest and Facebook.

That’s why deploying digital signage (DS) to help evolve your restaurant’s brand and tell a visual story about who you are and how and what you serve makes sense. It’s not only a smart move; it br

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