Wild times in the wing segment

Wild times in the wing segment

Soaring chicken wing prices are killing food costs, causing wing-centric casual dining chains to try different strategies.

With chicken wing prices up as much as 57 percent year-over-year in 2012, wing-driven restaurant brands have begun to look for new ways to boost business. Notable initiatives from segment leaders so far: diversify the company (Buffalo Wild Wings); spin off a related concept (Wingstop); or rely on edgy new promotions (Hooters).

Same-store sales at 835-store Buffalo Wild Wings (BWW) are still healthy, jumping   9.2 percent at company-owned locations at 7.3 percent at fra

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