Fishing for Families

Fishing for Families

Yankee Pier, a burgeoning concept from Lark Creek Restaurant Group, is about as different from a McDonald's as you can get; still, both brands are aiming for the same target audience: families. It's just that Yankee Pier has taken a decidedly different tack in approaching the market.

Yankee Pier sprouted serendipitously from a handy available location and the imagination of a chef who

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TAGS: Operations