What Will You Do To Gain An Edge?

What Will You Do To Gain An Edge?

A few weeks back Advertising Age honored what it deems are the year's top brands because of their innovation. Two restaurant names made the list: Panera Bread Co. and Five Guys Burgers and Fries. It's always interesting to hear from those outside the industry because you just may learn something.

In the case of Panera, Ad Age applauded the fast-casual chain for keeping its eye o

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