Building beverage business is tied to trends that spring from the food and drink worlds. “Our research shows that specialty beverages are growing rapidly on foodservice menus,” says Brenda Renee Turner, marketing director of beverage brands for Kerry, whose brands include DaVinci Gourmet, Big Train and Oregon Chai. “Adding on-trend drinks to the menu is a profitable opportunity for commercial chain operators next year,” she says.
Here are Kerry’s predictions for the top 10 beverage opportunities in 2016.
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