Study: Restaurant week deals build business, boost bottom line

Study: Restaurant week deals build business, boost bottom line

• See more Marketing articles

Full-service operators already have a rough idea of the benefits they derive from participation in their town’s Restaurant Week. Now data provided by Washington, DC-based Venga documents the gains in revenue, customer counts and return visitors these events generate. No wonder Seattle will host a pair of restaurant weeks almost back-to-back this year and Cleveland multiconcept chef Zack Bruell has decided to offer one of his own.

Venga is in the business of linking a restaurant’s

Register to view the full article

Register for Access!

Already a member? .

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish