Millennial customers slash restaurant visits

Millennial customers slash restaurant visits

Watch out. Young adults aren’t flocking to restaurants the way they did just five years ago.

If you run a restaurant whose revenue model assumes a nonstop flow of free-spending young customers, get ready to make an adjustment.  Results of a new survey from marketing information giant NPD Group show that your millennial customers—young adults ages 18 to 34—dine in restaurants approximately once a week less frequently than they did in 2007.  

Is this a lot? We think so. The results of NPD’s survey of 2,400 millennials show that these c

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TAGS: Trends
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